Sunday, December 27, 2009

Transadriatica

Airliners may be faster, safer cheaper than they were in the golden age, but the posters then leave today's advertising for dust, artistically.

The graphical language, bold colour and form is unbeatable.

From the Smithsonian: 'Fly Now: The National Air and Space Museum Poster Collection'. Puppo gets extra point for the Venitian gondola prow on the initial letter. The Smithsonian's blog about this collection is here, and the posters are here.

Sponsor: Transadriatica (S.A.I. di Navigazione Aerea)
Artist: Mario Puppo1905-1977
Date: circa 1935-1940
Dimensions: Unframed: 50.8 x 30.48cm (1ft 8in. x 1ft)
Materials: Screen print
Physical Description: Trimotor airplane flies into the distance, destinations including Rome, Venice and Vienna.
Inventory Number: A19900702000

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